Press release story:
The press release story for our artist Phoenix is going to talk about his struggles of his upbringing, a great example of this kind of press release story of a current mainstream artist is Bruno Mars who talked to Capital about it. I feel that by creating this style of press release it makes the audience sympathise with our artist, something which they would not typically do due to the rough and urban nature of his music and the publicity that already comes from it. It also shows the audience of his music from similar situations that they too can get out of the rough environment.
In this press release story Phoenix will talk about his struggles growing up in the rough parts of London and his traumas as a child stemming from his father dying at an early age and his mother struggling to look after him and his brother, something that also lead to him getting bullied in school by the other children for years. This story will also talk about his lead up to drug abuse when he was young because of his struggles and make him a relatable character because of this. This story will not only create sympathy for him from his audience, but will allow them to admire him and set him as a role model for those going through struggles or drug abuse.
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